Are Buyers Really Liars?

We can't be on call 24/7, we can't be in two places at once, & we won't create more hours in the day. So how, in a sea of people with real estate licenses, do we position ourselves to be the chosen? Be better and prove it! Proving value is something we really haven't had to address in our industry until now. Let's face it, in the old real estate industry, we could get a call, jump in the car, and one in four people would actually buy something. We would earn money by default. Purchasers didn't care what we had to offer because they weren't paying us anyway. We have conditioned them to think that our only value is being available. If availability is all we have to offer, buyers & sellers alike have no reason to be loyal. Build your value or kiss your career goodbye! Stay tuned for the how!